In an attempt to get GYN Disposables, my reputation management client, to pay their invoice dated November 15, 2009, they have been the subject of several blog posts on the blog, The Eye of SEO Focus, to no avail.  As a Internet expert in online reputation management, the choice by GYN Disposables to ignore our attempts to make payment arrangements is not the best decision - especially for a company trying to dominate in the women’s medical market for disposable gynecological instruments.

GYNDisposables.com has as its main keywords for search gyn disposable single use instruments and if you use this search term, here is what you get:

GYN Disposables Google SERP

This screen shot as you see it now will only be dominated more by negative postings as this blog entry moves into position under or over their website listings and the posting made to the many complaint sites will also begin to show up whenever GYN Disposables is searched .

Here’s the sad thing:  all they had to do was call me and talk about payment arrangements.  My mistake was billing in arrears rather than my usual billing in advance.  Once services have been provided, there is little that can be done if a client chooses not to pay — unless you understand SEO and ORM as we do. But ignoring their responsibility is going to cost them more in lost business than paying my invoice.

Unfortunately, while I could take down these postings, once I post to the complaint sites, those listings will never come down.

No payment, so consequences are next.

Chesa
www.computergoddess.com